Dutch data protection authority imposes fine of €525,000
Company fails to appoint an EU representative. Dutch data protection authority imposes fine of €525,000.
The Dutch Data Protection Authority (Autoriteit Persoonsgegevens) imposed a fine of €525,000 on Locatefamily.com on May 12, 2021. The company failed to comply with its obligation under Article 27 of the EU General Data Protection Regulation, which required the company to appoint a representative in the EU.
The online platform caught the attention of the authorities because it published the contact details (including telephone numbers and addresses) of individuals. In this regard, the Dutch data protection authority stated that data subjects had often not registered for the online platform. In particular, the data subjects did not know how the company had obtained their data.
After numerous complaints from individuals, the data protection authority determined that the online platform had not complied with requests to delete data. It further came to light that the company had no branches in the EU and had not appointed a representative accordingly. This made it almost impossible for data subjects to assert their rights against the company.
Article 27(2)(a) of the GDPR provides that companies not established in the EU that offer goods or services to persons in the EU or monitor the conduct of persons in the EU must designate a representative in the EU. Although exceptions to this are possible, they are narrowly defined.
An exemption may be considered if the processing of personal data is occasional and does not involve the extensive processing of sensitive personal data or the processing of personal data in connection with criminal convictions and offenses. The processing must also not, taking into account the nature, context, scope and purposes of the processing, result in a risk to the rights and freedoms of natural persons.
As no exceptional case existed in the assessment of the Dutch data protection authority, the company imposed a fine in the amount of €525,000 on Locatefamily.com. To avoid further penalties, the company was to appoint an EU representative by a certain deadline.
