Apple, Google and Co. endorse a more GDPR-like U.S. federal privacy law
At the 4oth International Conference of Data Protection and Privacy Commissioners (ICDPPC) Apple CEO Tim Cook and other prominent representatives of leading tech companies, all expressed their endorsement of a more GDPR-like privacy legislation around the globe and particularly the US. The ICDPPC takes place in Brussels once a year and apart from independent data protection authorities as accredited members, the attendees include representatives of states without independent data protection supervisory bodies, international organisations, non-governmental organisations as well as representatives from science and industry.
On this platform, Cook strongly supported the idea of introducing similar data protection standards to those of the GDPR in the US and encouraged his fellow tech companies to do so as well. The Apple CEO warned of a danger of a “data industrial complex”, where information about individuals is being weaponized against humanity “with military efficiency”. Cook pointed out that scraps of personal data are “carefully assembled, synthesized, traded and sold” creating an “enduring digital profile which lets companies know individuals better than they may know themselves”, since businesses would use these information to make billions and billions of dollars. As this would end up in surveillance while those stockpiles of data only serve to enrich companies, he ensures Apple’s “full support of a comprehensive federal privacy law in the United States”.
Without mentioning them, the Apple CEO refers in particular to the data giants Google and Facebook by emphasizing their responsibility of creating adequate data protection standards. Both of them have been in the focus of a global discussion on whether they provide their users with adequate privacy settings. However, Facebook’s CPO Erin Egan replied, unequivocally, “yes”, when she was asked whether she would support a GDPR-like data protection law in the U.S. as well as Google General Counsel Kent Walker said, “we’ve been on record for some time calling for comprehensive privacy legislation in the past years” when he was asked about Google’s position on a U.S. federal privacy bill. Walker also pointed to Google’s recent release of principles it supports as part of a federal bill.
Last but not least, Microsoft Corporate Vice President and Deputy General Counsel Julie Brill eventually stated that Microsoft has extended many of the GDPR’s protection measures to their entire customer base and has been a supporter of a U.S. federal privacy bill since 2005. In particular, Brill endorsed a “strong, robust, and horizontally effective baseline privacy legislation.” She further ensured that at Microsoft people are using their voice as strongly as they could to encourage that to take place.
Bearing in mind the data scandals around – in particular – Google and Facebook, and the rather low data protection standards in the U.S., it seems that at least four representatives of the top seven tech companies in the world endorse a new U.S. federal privacy bill and will encourage in supporting an adequate privacy standard around the globe. Regarding the actual stance of the Trump administration, FTC Commissioner and recent Trump appointee Noah Phillips, gave an indication about how this subject will be treated. According to his personal opinion, such a regulation should be done “only if necessary and then very carefully.” Being asked whether the U.S. has the right laws in place to regulate technology appropriately, or whether there were any gaps, he replied, “that is a big question we are debating right now in the United States.”
